The "natural" trend in the skincare world is particularly evident today. Therefore, the demand to have a naturally luminous or lighter and an even skin tone becomes essential, especially if you plan to wear little to no makeup. So how do we attain that elusive glowing fair skin tone? Well, there are indeed no shortcuts to beauty. But if you find the perfect skin lightening product and treatment for you, it's all worth it. You'll be happy you took the step and completed the journey towards your destination: radiant and light complexion. But there are roadblocks along the way. What are they, and how do we overcome them?